Indian Olympic Association to review Li Ning deal amid China protests


Core Member
The Indian Olympic Association (IOA) will review its tie-up with sportswear maker Li Ning following a public backlash against Chinese companies though Vivo will stay on as title sponsor of the Indian Premier League (IPL), sports officials told Reuters.

Chinese companies in India are facing a backlash after the killing this week of 20 Indian soldiers by Chinese forces in a Himalayan border dispute.

A wave of anti-China sentiment has led the IOA to reconsider its association with Chinese company Li Ning, its apparel partner.



EntMnt Staff
Why review is required ? Their contract should be terminated on immediate basis.